Host Warren Wandling takes you behind the scenes to get to know a variety of leaders and the keys to their success. Discover strategies, tips and resources from leaders and entrepreneurs who have overcome obstacles to build resilience and achieve success. In this episode, Warren introduces you to Mark Basa.

Episode 94 – Think Differently about Crypto

As a senior crypto brand and marketing specialist with over 10 years of experience in strategic development and brand conceptualization, Mark is the Managing Director of XWECAN Web3, a division of the agency dedicated to building crypto companies. Mark is also the Director of HOKK Finance, a DeFi ecosystem powered by a multi-chain oracle where his work has been recognized in print, online, and on television, for major outlets such as Cointelegraph, The Daily Telegraph, The Guardian, Reuters, Yahoo Finance, Express.co.uk, Capital.com, and many more,. Mark is a former Brand Director of a layer-one blockchain appointed to bring the company closer towards DeFi, gaming, and the metaverse, and was a co-founder of Murasaki, a blockchain mobile game and media studio backed by Incubate Fund, Japan’s largest VC. Mark discovered Bitcoin in 2010 and in 2011, subsequently co-founded his first crypto project that enabled consumers to pay with fiat, loyalty points and Bitcoin in a single transaction, which led to the project being supported by Microsoft and the Australian government.

In this episode with Mark Basa you will: 

  • Discover what is the greatest obstacle his clients encounter
  • Find out what key strategy contributed to his success
  • Learn what is the best way to build a crypto company
  • Uncover what almost everyone gets wrong when they try to build a crypto company
  • Learn what authors influenced in his business 

To connect with Mark Basa: